Nestlé India in collaboration with Network 18 has unveiled the Desh ke Liye 2 Minute – The Agri Challenge 2020. This is a part of the ‘Maggi Desh ke liye 2 minute’ campaign to design innovative solutions to help the weaker sections of our society overcome the impact of the pandemic. The Agri-Business challenge is crafted to connect the youth with agriculture and use great ideas to solve some on-ground challenges.
Farmers have a vital role to play in our agrarian economy. Leveraging innovative solutions to aid the farming community is our step towards Sahayata. Our aim is to lend a helping hand to our farmers by engaging the brightest young talent to solve the problems plaguing them.
Nestlé India
Nestlé will host the launch event for Maggi – Desh ke Liye 2 min – The Agri Challenge 2020. This competition is open to both 1st and 2nd-year students pursuing a full-time course from a select group of institutions. The last date to register is 07 Oct’20 01:59 PM IST. The Agri Challenge 2020 is split into 3 stages:
- Opening Round with Case Submission: All teams will represent case solutions briefly on a 3 slider and upload the same on the Dare2Compete website.
- Virtual Semi-Finals with Case Presentation: The top 12 shortlisted teams across campuses will present their detailed deck including a proof of concept to the jury. The jury will evaluate the performance basis on the 5-minute presentation and 10-minute Q&A.
- Virtual Grand Finale: The final presentation by the top 3 teams will be a 20-minute-long interaction per team (10-minute presentation + 10-minute Q&A). The presentations will be recorded and aired on Network 18 channel led by CNN-News 18.
| Rs. 5,00,000 | Rs. 2,00,000 | Rs. 1,00,000 |
| Grand Finale Winner | Runner Up | Semi-Finalists |
The winning entry will collaborate with Nestlé India for implementation of the idea and will have a potential to impact millions of lives!
Come, join hands with Nestlé, and together we will work towards giving back to the society and country.
About Nestlé
NESTLÉ’s relationship with India dates back to 1912, when it began trading as The NESTLÉ Anglo-Swiss Condensed Milk Company (Export) Limited, importing and selling finished products in the Indian market. NESTLÉ has been a partner in India’s growth for over a century now and has built a very special relationship of trust and commitment with the people of India. The Company’s activities in India have facilitated direct and indirect employment and provides livelihood to about one million people including farmers, suppliers of packaging materials, services and other goods.
NESTLÉ India manufactures products of truly international quality under internationally famous brand names such as NESCAFÉ, MAGGI, MILKYBAR, KIT KAT, BAR-ONE, MILKMAID and NESTEA and in recent years the Company has also introduced products of daily consumption and use such as NESTLÉ Milk, NESTLÉ SLIM Milk, NESTLÉ Dahi and NESTLÉ Jeera Raita.
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