Technology disrupter CellRev, previously known as CellulaRevolution, which aims to revolutionise cell cultivation has undergone a complete brand refresh as they continue to ready their technology for the market. CellRev is a bio & foodtech company that was spun out of Newcastle University in 2019 that has developed an innovative technology founded on the ability […]
Tag: Branding in Food and Agribusiness
Branding for the food and agriculture sector.
The research, published on May 11, 2021 by the journal Foods, affirms that cultivated meat is likely to make up a major part of consumers’ future diets. The study showed patterns of greater openness to trying such products by younger generational groups: 87-89% of Gen Z adults, 84-85% of Millennials, 76-77% of Gen X, and 70-74% […]
The proof-of-concept incorporates real muscle, fat, and vascular-like system similar to a ribeye from a slaughtered cow, in strategy to build a diverse portfolio of cultivated meat cuts of any dimension. Aleph Farms Ltd.(the Company)and its research partner at the Faculty of Biomedical Engineering at the Technion – Israel Institute of Technology, have successfully cultivated […]
Aleph Farms, Ltd., and Mitsubishi Corporation’s Food Industry Group signed a Memorandum of Understanding (MoU) to bring cultivated meat to the Japanese table. Aleph Farms will provide its proven, scalable manufacturing platform (BioFarm™) for cultivation of whole-muscle steaks. Mitsubishi Corporation will provide its expertise in biotechnology processes, branded food manufacturing, and local distribution channels in […]
Mastercard announced a collaboration with GrainChain, an AgTech company solving the complex challenges facing the global agricultural industry at every stage of the supply chain. The partnership is expected to bring integrity to supply chains, tracing more than 24 commodities, such as coffee, sorghum and grain, in the United States, Mexico and Central America. “The […]